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Ĵʻ㣨R£©ROI (Return on Investment)
Net profit divided by investment.
RON (Run-of-Network)
the scheduling of Internet advertising whereby an ad network
positions ads across the sites it represents at its own
discretion, according to available inventor. The advertiser
usually forgoes premium positioning in exchange for more
advertising weight at a lower CPM.
ROS (Run-of-Site)
the scheduling of Internet advertising whereby ads run across
an entire site, often at a lower cost to the advertiser
than the purchase of specific site sub-sections.
Router
a device that connects any number of LANs. Routers use headers
and a forwarding table to determine where packets go, and
they communicate with each other to configure the best route
between any two hosts.
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Internet Advertisement
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